Sumatra Mandheling

Greetings, Coffee Crew!

Sumatra is an Indonesian country that produces a sweet, loamy coffee. Our Sumatra Mandheling has a creamy body and is a good choice to drink black or to add flavorings. Sumatra is a heavy coffee and is a great choice to complement a juicy burger or a luscious brownie.

Great coffee in the morning, a specialty beverage mid-morning, and an afternoon smoothie give customers a reason to come back to a coffeehouse multiple times during the day. And that doesn’t even account for quality teas or other offerings at your café.
A taste for higher quality coffee brings more consumption and business to the specialty coffee industry. Respect your coffee and choose equally great flavorings.
Ensure each customer has a memorable experience. A great tasting beverage is integral to that.
Get people in your door, sell them exceptional products, treat them well, and they should return. Some of the basics are sometimes forgotten, such as the “please” and “thank you”.

Better ways to drink great coffee:
1. Start with quality, fresh beans
2. Use a burr grinder – We distribute Baratza grinders appropriate for home and light commercial use. Let me know if you would like more information
3. Use a warm, ceramic cup that holds 5-6 oz
4. Taste your coffee black so you are able to enjoy the aroma, flavors, and the mouthfeel of the coffee
5. Add condiments sparingly to continue enjoying the coffee flavor profile
6. Coffee is not a substitute for water, so be sure to include plenty of water in your diet

This is a good time to analyze your financial statements, making adjustments as needed. Keep an eye on the little things such as portion control and waste of cups, etc. Encourage your employees to care as much about the success of your business as you do. Their jobs depend on it. We’ve all seen rents, shipping, products, payroll, and insurance rates increased, so be sure your prices are where they need to be so you are in business a year from now.
If you need to raise your prices, your customers will take it in stride as long as they are receiving the same quality product and service as they have in the past.

Check out our blog at www.fieldheads.com . Tony has set it up for me because we believe it is important for you to be able to access these weekly newsletters if you want to look back for information in a previous edition. Once again, please let me know if there is a topic you would like me to cover.

Make it a great week!